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	<title>Saatchi &#38; Saatchi</title>
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		<title>MSC</title>
		<link>http://www.saatchi-amsterdam.nl/msc/</link>
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		<pubDate>Mon, 18 Jan 2010 13:57:12 +0000</pubDate>
		<dc:creator>admin</dc:creator>
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		<title>Duracell</title>
		<link>http://www.saatchi-amsterdam.nl/duracell/</link>
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		<pubDate>Mon, 18 Jan 2010 13:56:16 +0000</pubDate>
		<dc:creator>admin</dc:creator>
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		<title>Braun</title>
		<link>http://www.saatchi-amsterdam.nl/braun/</link>
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		<pubDate>Mon, 18 Jan 2010 13:55:01 +0000</pubDate>
		<dc:creator>admin</dc:creator>
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		<title>AVRO</title>
		<link>http://www.saatchi-amsterdam.nl/avro/</link>
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		<pubDate>Mon, 18 Jan 2010 13:53:27 +0000</pubDate>
		<dc:creator>admin</dc:creator>
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		<title>Emotional campaign for revolutionary price plan T-Mobile!</title>
		<link>http://www.saatchi-amsterdam.nl/emotional-campaign-for-revolutionary-price-plan-t-mobile/</link>
		<comments>http://www.saatchi-amsterdam.nl/emotional-campaign-for-revolutionary-price-plan-t-mobile/#comments</comments>
		<pubDate>Thu, 14 Jan 2010 12:15:21 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[News]]></category>

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		<description><![CDATA[Today we proudly announce the kick off of the new integrated campaign for the new Relax of T-Mobile. This campaign is introducing the revolutionary price plan of the new T-Mobile Relax and will differentiate the T-Mobile brand emotionally from the competition in the Dutch market.
The last 16 days lost minutes accumulated in print, billboards, banners, [...]]]></description>
			<content:encoded><![CDATA[<p>Today we proudly announce the kick off of the new integrated campaign for the new Relax of T-Mobile. This campaign is introducing the revolutionary price plan of the new T-Mobile Relax and will differentiate the T-Mobile brand emotionally from the competition in the Dutch market.</p>
<p>The last 16 days lost minutes accumulated in print, billboards, banners, on national television and on the website verlorenminuten.nl, where we announced: &#8220;Not everything is lost. Discover it on 13 January&#8221;.</p>
<p>Starting today finally the sender was unmasked and our new campaign for the new relax of T-Mobile was launched. The campaign unfolds itself on TV, but also on Hyves (The Dutch equivalent of Facebook), YouTube, Radio, Print, Outdoor Instore, internal communications and on the campaign site <a href="http://www.t-mobile.nl/relax"><span style="text-decoration: underline;"><span style="font-size: x-small; color: #0000ff; font-family: Helv;"><span style="font-size: x-small; color: #0000ff; font-family: Helv;"><span style="font-size: x-small; color: #0000ff; font-family: Helv;">www.t-mobile.nl/relax</span></span></span></span></a><span style="font-size: x-small; font-family: Helv;"><span style="font-size: x-small; font-family: Helv;">.</span></span></p>
<p>The first two commercials will be broadcasted within the next two weeks. Then the next phase with commercials will follow. How the campaign will evolve we do not know yet. We will let us surprise by reality. One of the real people in the commercials will get the opportunity to realize his dream using the extra minutes of T-Mobile Relax. And we will follow him other.</p>
<p>On the site you will find besides information about the new Relax, also a link to branded utility the T-Mobile Countdown. Your Holiday. A great party. The concert of your favorite band. With this branded utility on Hyves, you and all your friends know exactly how many minutes you still have to wait. Share the application with all your friends.</p>
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		<title>Strijp-S</title>
		<link>http://www.saatchi-amsterdam.nl/strijp-s/</link>
		<comments>http://www.saatchi-amsterdam.nl/strijp-s/#comments</comments>
		<pubDate>Sat, 02 Jan 2010 07:48:48 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Clients]]></category>

		<guid isPermaLink="false">http://www.saatchi-amsterdam.nl/?p=744</guid>
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		<title>Den Haag</title>
		<link>http://www.saatchi-amsterdam.nl/den-haag/</link>
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		<pubDate>Sat, 02 Jan 2010 07:45:46 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Clients]]></category>

		<guid isPermaLink="false">http://www.saatchi-amsterdam.nl/?p=738</guid>
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		<title>The T-Mobile White Christmas ad</title>
		<link>http://www.saatchi-amsterdam.nl/the-t-mobile-white-christmas-ad/</link>
		<comments>http://www.saatchi-amsterdam.nl/the-t-mobile-white-christmas-ad/#comments</comments>
		<pubDate>Mon, 28 Dec 2009 09:59:13 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://www.saatchi-amsterdam.nl/?p=689</guid>
		<description><![CDATA[The first snows of winter fell on Wednesday night and when you woke up on Thursday you could not help but smile as you saw your street covered in a blanket of snow. We couldn&#8217;t help but take the opportunity to join in on the festive spirit! Clearly the big question on everyone’s lips (an [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.saatchi-amsterdam.nl/wp-content/uploads/T-Mobile-krant.jpg"><img class="alignright size-medium wp-image-690" title="T-Mobile-krant" src="http://www.saatchi-amsterdam.nl/wp-content/uploads/T-Mobile-krant-201x300.jpg" alt="T-Mobile-krant" width="201" height="300" /></a>The first snows of winter fell on Wednesday night and when you woke up on Thursday you could not help but smile as you saw your street covered in a blanket of snow. We couldn&#8217;t help but take the opportunity to join in on the festive spirit! Clearly the big question on everyone’s lips (an all over the media) was “is it going to be a whit Christmas?”. Our client called and asked if we could put an ad together to reflect what people were experiencing and thinking at that time. As people captured the snowy images of their street, their bikes covered in snow or their little child throwing a snowball, they captured this memory and then sent it to friends to share the joy of the snow, after all ‘Life is for Sharing’.</p>
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		<title>Ariel</title>
		<link>http://www.saatchi-amsterdam.nl/ariel/</link>
		<comments>http://www.saatchi-amsterdam.nl/ariel/#comments</comments>
		<pubDate>Mon, 21 Dec 2009 14:24:35 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Clients]]></category>

		<guid isPermaLink="false">http://www.niels-hendriks.nl/saatchi/?p=641</guid>
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		<title>Bambix</title>
		<link>http://www.saatchi-amsterdam.nl/bambix-2/</link>
		<comments>http://www.saatchi-amsterdam.nl/bambix-2/#comments</comments>
		<pubDate>Mon, 21 Dec 2009 14:23:39 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Clients]]></category>

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