Mariëlle Tammer
Mariëlle comes from an entrepreneurial family and grew up helping her parents run their store.
After studying Marketing, Communication and Economic Psychology Mariëlle started working in the marketing & advertising business and has never left since.
Since 2007 she has been responsible for Saatchi & Saatchi Amsterdam Shopper Marketing expertise and has served as Regional CEO for Saatchi & Saatchi X in EMEA where she was responsible for international clients like Carlsberg, Henkel, Coca Cola (Spain) and for rolling out the Shopper Marketing knowledge and expertise within the S&S network. At Saatchi & Saatchi Amsterdam she has hands on responsibility driving the business for our clients.
Mariëlle clearly knows how to interconnect creativity, business and strategy to optimize brand building activities and sales activation. She has a thorough knowledge of the principles and implementation of branding, consumer and shopper marketing, consumer and shopper touch points, and advertising and communication.
Prior to Saatchi & Saatchi, Mariëlle worked for four years at EuroRSCG working with different FMCG companies like Heinz, Cadbury Schweppes (sports drinks for Europe), Kraft and Lu General Biscuits.
Mariëlle also spent seven years at FHV/BBDO, where she ran two Masterfoods brands across Europe: M&M’s and Snickers.
She is an experienced team builder and manager with the ability to integrate marketing, brand and creative strategies and manage the implementation through the line and on the shop floor, which has been proven very valuable for clients.
Email: marielle.tammer@saatchi.nl
